Poker Academy signed a pan-European licensing deal with Anuman Interactive, a French publisher of games, as part of the poker software developer's mission to improve the poker skills of Texas Holdem players around the world.
Anuman will have the exclusive rights to market and sell select Poker Academy products in retail and on the Internet to Texas Holdem players seeking to improve their poker skills in a risk-free, educational environment by training against advanced computer opponents. The artificial intelligence (AI) inside Poker Academy software was developed from world renowned poker AI developed by the University of Alberta. "If a player can consistently beat our bots that play near-perfect poker, then they should do very well competing in any situation against humans who play flawed poker," said Kurt Lange, president of Poker Academy.
As part of the agreement, Poker Academy's suite of poker skills training tools will be available in the following countries: Russia, Ukraine, Poland, Romania, Lithuania, Estonia, Latvia, Belarus, Czech Republic, Slovakia, Hungary, Slovenia, Croatia, Bosnia and Herzegovina, Serbia, Montenegro, Romania, Moldova, Bulgaria, Macedonia, Georgia, Azerbaijan, Turkmenistan, Kazakhstan, Uzbekistan, Kyrgyzstan, Tajikistan, Armenia, Albania, Greece, Turkey, Cyprus, Israel, Lebanon, Morocco, Algeria, Tunisia, Senegal, Republic of The Ivory Coast, France, Italy, Germany, Austria, Switzerland, Spain, Portugal, Norway, Denmark, Sweden, and Finland.
Added Lange, "We continue to grow the number of languages we offer our products in, and this deal with Anuman will increase our footprint from English and French to up to six new languages, including Russian, German, Italian, and Spanish."
Even though there were multiple bidders working with Poker Academy to expand their international presence, Anuman was selected because of the proven track record of success they experienced in France the previous year selling Poker Academy software. "They made our poker skills training tools a top product in France; they understand the product and the market, and they are committed to success," said Lange.
Poker Academy offers a 1-2 punch value proposition for aspiring Texas Holdem players. Poker Academy Prospector, an intuitive poker analysis package, helps them learn the flaws in their game and in their opponents' after importing their online poker hand histories, which are transformed into a visual breakdown of their strengths and weaknesses. Once unleashing their poker stats, Texas Holdem training tool Poker Academy Pro is used shore up their weakness and improve their poker skills by simulating any type of opponent, table type, game structure, scenario or drill at over 200 hands per hour. Together, these poker skills training tools amplify their respective power to greatly increase success at the table.
